
This GLOMACS Marketing Communication training course will change the way you think about and approach your work. As advertising and traditional marketing promotion have become less active, the focus has moved to combine the many channels used by your customers and prospective customers to engage, influence, and persuade target audiences. It combines elements of public relations and marketing, which are directed at selling your products or services, winning customers, and promoting loyalty. It helps you make the best use of social media and other new channels.
This GLOMACS training course will highlight:
At the end of this GLOMACS training seminar, delegates will have an understanding of marketing communications as part of their PR or Marketing strategy, specifically:
This GLOMACS Marketing Communication training course is activity and discussion-based. Formal presentations will be balanced by a range of case studies, practice problems, and group discussions. Sharing the experience of the participants is an important feature, and delegates will have the opportunity to discuss their projects or challenges in an environment focusing on solving those problems. Real examples presented on video are a substantial part of the course.
This GLOMACS Marketing Communication training course is designed for Marketers and PR professionals who wish to understand marketing communication and its benefits.
This GLOMACS training course is a suitably wide range of professionals but will significantly benefit:
Oxford Management Centre
A GLOMACS - Oxford Management Centre collaboration aimed at providing the best training services and benefits to our valued clients.
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