Business Development Strategy: Pricing, Proposals & Value

Introduction

This Business Development Strategy: Pricing, Proposals & Value training course is designed to equip professionals with the strategic, financial, and commercial skills required to develop competitive pricing strategies, prepare compelling proposals, and communicate measurable value to clients and stakeholders. In today’s competitive business environment, success in business development depends on the ability to combine strong financial modelling, structured proposal development, and clear value articulation. Organisations must ensure that pricing decisions align with profitability objectives, risk exposure, and market positioning.

This training course provides a structured approach to business development strategy, covering pricing frameworks, budgeting, financial modelling, SA procurement law considerations, and proposal development methodologies. Participants will also learn how to design dashboards, develop performance reporting structures, and apply tools and techniques for impactful reporting. By the end of this training course, participants will be able to develop commercially sound proposals, evaluate pricing strategies, and communicate value effectively using data-driven insights.

This GLOMACS Business Development Strategy: Pricing, Proposals & Value training course will highlight:

• Strategic pricing and value-based business development approaches
• Financial modelling and budgeting for proposals and bids
• SA procurement law considerations in proposal development
• Designing dashboards and performance reporting frameworks
• Tools and techniques for impactful reporting and value communication

Objectives

At the end of this Business Development Strategy: Pricing, Proposals & Value training course, you will learn to:

• Develop pricing strategies aligned with value and profitability
• Apply financial modelling and budgeting in business proposals
• Integrate SA procurement law requirements into proposal preparation
• Design dashboards for business development performance tracking
• Communicate value using structured and impactful reporting tools

Training Methodology

This Business Development Strategy: Pricing, Proposals & Value training course uses a practical and commercially focused methodology combining pricing strategy frameworks, financial modelling exercises, proposal structuring approaches, dashboard design discussions, and reporting optimisation techniques. Participants analyse real business development scenarios and develop structured pricing and proposal strategies supported by data-driven insights.

Organisational Impact

This Business Development Strategy: Pricing, Proposals & Value training course will enable organisations to:

• Improve pricing accuracy and profitability in proposals
• Strengthen compliance with procurement regulations
• Enhance competitiveness in bid and proposal submissions
• Improve visibility into business development performance
• Standardise proposal and pricing governance
• Strengthen value-based selling and commercial positioning

Personal Impact

Participants will develop:

• Stronger pricing and financial modelling capability
• Improved proposal development and structuring skills
• Enhanced understanding of procurement law considerations
• Greater confidence in presenting commercial value
• Improved dashboard design and reporting capability
• Professional credibility in business development strategy roles