Introduction
Protocol, diplomacy, and cross-cultural leadership are essential capabilities for organisations engaging with governments, international partners, senior executives, and diplomatic missions. Professionals acting as the interface between their organisation and external entities must project authority, cultural intelligence, and professional credibility while navigating diverse expectations and strategic relationships.
This programme strengthens participants’ ability to understand and apply international protocol, manage sensitive interactions, engage confidently in negotiations, build influential networks, facilitate discussions, and represent their organisation effectively in public and media settings. The course blends the foundations of etiquette and protocol with modern diplomatic leadership skills and contemporary soft power dynamics.
This GLOMACS training course includes:
- Developing a polished professional image and diplomatic presence
- Understanding the cultural, political, and organisational foundations of protocol
- Mastering cross-cultural communication and negotiation skills
- Facilitating high-level discussions and managing conflict diplomatically
- Expanding strategic networks and stakeholder relationships
- Engaging confidently with national and international media
Objectives
By the end of the training course, participants will be able to:
- Apply international standards of protocol, etiquette, and diplomatic conduct in formal and informal settings
- Lead protocol functions and plan high-level events, ceremonies, and VIP visits
- Support and conduct complex cross-cultural negotiations with confidence and strategic clarity
- Facilitate discussions and decision-making processes to achieve constructive outcomes
- Build and maintain influential networks across national and international spheres
- Represent their organisation effectively in speeches, ceremonies, interviews, and public engagements
- Communicate with journalists and manage media interactions professionally
- Use diplomacy, etiquette, and soft power techniques to strengthen organisational relationships and influence
Training Methodology
The training course combines theory with practice through expert-led presentations, real-world examples, diplomatic case studies, role plays, and structured exercises. Participants will engage in facilitated discussions, scenario-based activities, negotiation and media simulations, and collaborative workshops.
The methodology follows adult-learning principles and encourages participants to reflect on their own experiences and challenges. Approximately half of the course is experiential, offering practical opportunities to apply newly developed skills. Each delegate receives a comprehensive course manual including key concepts, frameworks, exercises, and space for notes.
Organisational Impact
Organisations will benefit through participants who can:
- Project a credible diplomatic image aligned with organisational values
- Apply protocol and etiquette effectively when interacting with senior officials, VIPs, and international partners
- Negotiate strategically and communicate confidently in multicultural environments
- Facilitate collaborative decision making within and across teams
- Build and maintain strong networks with stakeholders and opinion formers
- Engage with media and manage public communication professionally
- Contribute to stronger institutional relationships and international visibility
Personal Impact
Participants will enhance their ability to:
- Represent themselves and their organisation with confidence and cultural intelligence
- Navigate diverse diplomatic and professional settings with appropriate etiquette
- Understand and adapt to cultural, religious, and institutional expectations
- Recognise negotiation dynamics and manage complex discussions
- Apply facilitation techniques to guide conversations and resolve conflict
- Build rapport and develop long-term influential relationships
- Prepare and deliver speeches and interviews with clarity and composure
- Communicate strategically in both formal and informal contexts
Who should Attend?
This training course is designed for:
- Protocol officers, government relations teams, and public affairs professionals
- Senior administrators, event managers, and liaison officers
- Corporate communications, PR, and stakeholder engagement specialists
- Business leaders engaging with government or international counterparts
- Diplomats, embassy personnel, government agency representatives
- Professionals who represent their organisation at conferences, ceremonies, meetings, or in the media