Close

Search for a Glomacs Course by Keywords


Schedules Introduction Objectives Training Methodology Organisational Impact Personal Impact Who Should Attend? Outline
Course Schedule
Date Format Time Fees
25 - 29 Jul 2022 Online 11:00 to 16:00 Dubai [GMT +4] $2,350
Course Description

Introduction

This GLOMACS Masterclass in Public Policy, Public Affairs and Government Relations online training course provides a framework for Public Policy development, which will help enhance the learner’s knowledge and understanding on how Public Policies are designed, the mechanics of Policy-making used by Governments to analyze and monitor the delivery of Policy outcomes. This training course will provide insight into the distinction between Public Policy and Public Administration.

This online training course will give an introduction to the key elements of Public Affairs, help clarify the roles, duties and responsibilities of the Government relations function which is becoming an indispensable one in all corporates and organizations whether private, public or state owned. This training course will help differentiate between Government Relations and Public Affairs roles and establish the fit of both into the Public Policy process as well their interactions within the broader term of Public Relations.  

This online training course will highlight:

  • Public Policy Landscape
  • Public Policy Development and Delivery Process
  • Role and Purpose of Public Affairs
  • Public Affairs Strategy
  • Government Relations Function
  • Government Relations versus Public Affairs
  • Public Policy versus Public Administration

Objectives

At the end of this online training course, you will be able to:

  • Navigate the stages of Public Policy development process from issue identification to solutions delivery and evaluation
  • Gain an overview of Public Affairs as a distinct discipline
  • Learn about the building blocks of a Public Affairs Strategy
  • Learn about the need to develop and implement a Government Relations Strategy
  • Distinguish between Public Relations and Government Relations
  • Understand the interaction between Public Affairs and Public Policy 

Training Methodology

This online training seminar will utilize a variety of proven online learning techniques to ensure maximum understanding, comprehension, retention of the information presented. The training seminar is conducted Online via an Advanced Virtual Learning Platform in the comfort of any location of your choice.

Organisational Impact

This online training course is of direct relevance to Public Sector, Government and Non-Governmental entities and authorities which can achieve improvements in their operations through:

  • Addressing Public Problems in a Priority and Timely manner
  • Effective Decision Making
  • Efficient Structure of Policy Making, Public Affairs and Government Relations
  • Clarity on Roles and Responsibilities (Who is supposed to do What) on those respective Functions
  • Improving the ability to communicate and gain stakeholder engagement
  • Understanding how an Efficient Government Relations function could facilitate operations and support decision making

Personal Impact

This online training course will benefit participants by gaining knowledge that will enable them to have a better understanding on:

  • Their Roles and Responsibilities within their respective functions
  • Roles & Responsibilities of the Structures and Institutions Involved
  • How to Develop and Execute Effective Policies
  • How to Develop and Execute a fitting Public Affairs Strategy
  • How to Establish an adequate Government Relations Function

Who Should Attend?

This online training course is essential for those new to Public Affairs, Government Relations, as well as for anyone working in Policymaking or Government who needs a greater understanding of how decisions are made.

Targeting a wide range of Government and Non-Government Officials involved at various levels and different stages of the Policy making Process, Public Relations and Public Affairs:

  • Government Relations Officers
  • Public Affairs Officers / Professionals
  • Public Relations Officers / Professionals
  • Policy Makers / Officers / Analysts / Professionals
  • Governing Body & CEO Levels
  • Executive Management and Directors
  • Ministerial & Ministerial Committee Levels
Course Outline

DAY 1 

Public Policy

  • What is Public Policy
  • Basic Concepts of Public Policy
  • Public Policy Process
  • Policy Formulation
  • Generation of Policy Alternatives
  • Policy Making

DAY 2 

Public Policy Delivery

  • Policy Delivery
  • Policy Delivery Models
  • Policy Delivery Challenges
  • The 5-C Protocol
  • Policy Evaluation

DAY 3

Public Affairs   

  • Overview of Public Affairs
  • Role and Purpose of Public Affairs
  • Mapping the Sociopolitical Environment
  • Influence on the Political Process
  • Role of Public Affairs Professionals
  • Planning Public Affairs Strategy

DAY 4 

Public Affairs Strategy  

  • Developing a Public Affairs Strategy
  • Media Strategies
  • Government Strategies
  • Implementation Tool Kit
  • Public Policy and Public Affairs
  • Moving forward in Public Affairs

DAY 5 

Public Policy, Public Affairs and Government Relations

  • Need for Government Relations
  • Building a Government Relations Strategy
  • Elements of Implementation
  • Lobbying Frameworks
  • Public Affairs and Government Relations
  • Public Policy and Public Administration
Certificates
  • On successful completion of this online training course, GLOMACS E-Certificate with eligible Continuing Professional Education credits (CPE) from National Registry of CPE Sponsor, will be awarded to the delegates
  • Continuing Professional Education (CPE) credits : In accordance with the standards of the National Registry of CPE Sponsor, one CPE credit is granted per 50 minutes of attendance
Providers and Associations

Endorsed Education Provider

  • Quality Logo
  • Quality Logo

In Association With

Oxford Management Centre

Oxford Management Centre

A GLOMACS - Oxford Management Centre collaboration aimed at providing the best training services and benefits to our valued clients.

Visit website

You may also be interested in...

Send to Colleague

© 2022. Material published by GLOMACS shown here is copyrighted.

All rights reserved. Any unauthorized copying, distribution, use, dissemination, downloading, storing (in any medium), transmission, reproduction or reliance in whole or any part of this course outline is prohibited and will constitute an infringement of copyright.


Sending your message. Please wait...

Send Successfully

There was a problem sending your message. Please try again.

Please complete all the fields in the form before sending.

Print Page

© 2022. Material published by GLOMACS shown here is copyrighted.

All rights reserved. Any unauthorized copying, distribution, use, dissemination, downloading, storing (in any medium), transmission, reproduction or reliance in whole or any part of this course outline is prohibited and will constitute an infringement of copyright.


Sending your message. Please wait...

Close

There was a problem sending your message. Please try again.

Please complete all the fields in the form before sending.

Download PDF

© 2022. Material published by GLOMACS shown here is copyrighted.

All rights reserved. Any unauthorized copying, distribution, use, dissemination, downloading, storing (in any medium), transmission, reproduction or reliance in whole or any part of this course outline is prohibited and will constitute an infringement of copyright.


Sending your message. Please wait...

Close

There was a problem sending your message. Please try again.

Please complete all the fields in the form before sending.

LinkedIn
Facebook
Twitter
WhatsApp
Email
Other