Schedules Introduction Objectives Training Methodology Organisational Impact Personal Impact Who Should Attend? Outline

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Course Schedule

Classroom Sessions:

Date	Venue	Fees
21 - 25 Jul 2025	London - UK	$5,950
08 - 12 Sep 2025	Dubai - UAE	$5,950
17 - 21 Nov 2025	London - UK	$5,950
15 - 19 Dec 2025	Dubai - UAE	$5,950
20 - 24 Apr 2026	Dubai - UAE	$5,950
07 - 11 Sep 2026	Dubai - UAE	$5,950
14 - 18 Dec 2026	Dubai - UAE	$5,950

Course Description

INTRODUCTION

This GLOMACS Certified Digital Marketing Professional (CDMP) training course is designed to equip professionals with the latest digital marketing strategies and AI-powered tools to drive engagement, lead generation, and campaign success. The rapid evolution of AI, automation, and predictive analytics has transformed digital marketing, making it essential for professionals to stay ahead of industry trends.

Participants will develop a real-world digital marketing strategy through a highly practical, project-based approach, integrating AI-driven SEO, social media, paid advertising, and email automation. By the end of the training course, they will have created a fully structured, AI-enhanced marketing campaign ready for implementation.

This training course will highlight:

AI-Powered Marketing Tools – Using AI for content, targeting, and automation
SEO & Search Optimisation – Strategies for AI-driven search engines
Social Media & Paid Advertising – Maximising ROI with data-driven ads
Data-Driven Marketing Strategies – Using Google Analytics 4 (GA4) & AI-Powered Analytics Tools
Hands-On Learning – Develop a real digital marketing project step by step

Objectives

At the end of this training course, you will learn to:

Develop and implement AI-driven digital marketing strategies
Utilise AI tools for content creation, SEO, and social media ads
Analyse and optimise Google Ads, social media campaigns, and PPC
Leverage predictive analytics and automation for marketing insights
Design a customer-centric marketing campaign using AI

Training Methodology

This training course follows an interactive, hands-on approach, blending real-world case studies, discussions on key functionalities of AI-powered marketing tools, and group activities. Participants will work on a progressive project, where they will develop a full AI-driven digital marketing campaign step by step over five days

Organisational Impact

The organisation will gain the following benefits:

AI-driven marketing strategies for enhanced business performance
Increased brand visibility and digital competitiveness
Improved SEO, PPC, and social media ROI
Effective use of customer data & predictive analytics
Stronger content marketing and AI automation capabilities
A future-ready workforce skilled in modern digital tools

Personal Impact

At the end of this training course, participants will gain the following:

Expertise in AI-powered marketing & automation
Hands-on experience with SEO, paid ads, and social media
Next-level use of GA4 & AI-driven insights to optimise marketing performance.
Confidence in managing AI-driven campaigns
Skills to develop a real-world marketing strategy
A competitive advantage in the digital marketing job market

WHO SHOULD ATTEND?

This GLOMACS training course is ideal for professionals who want to leverage AI in digital marketing to improve business performance and career growth.

Marketing Professionals & Digital Marketers – Expanding their knowledge of AI-powered marketing strategies.
Social Media & Content Specialists – Looking to improve campaign performance and automation.
Business Owners & Entrepreneurs – Seeking better digital strategies to grow their brand.
Sales & Brand Professionals – Using data-driven marketing to enhance customer engagement.
Marketing Professionals Looking to Transition into AI-Driven Digital Roles– Adapting to the evolving marketing landscape.

Course Outline

DAY 1

Digital Marketing Strategy & AI-Driven Trends

The evolution of digital marketing & AI’s role
Understanding customer behaviour & marketing funnels
AI-powered content marketing & personalisation
Google’s AI updates & SEO strategy shifts
Building a data-driven digital marketing strategy
AI for Competitive Analysis & Customer Journey Mapping
Defining the Digital Marketing Project

DAY 2

SEO & AI-Powered Search Optimisation

AI-driven search algorithms: Google BERT, RankBrain, MUM
Keyword research & AI tools (SEMrush, Ahrefs, Google Keyword Planner)
Voice search & conversational AI in SEO
On-page & off-page SEO strategies
SEO analytics: Google Search Console & GA4
AI for Technical SEO & Link Building
Developing SEO & AI-Driven Content Strategy

DAY 3

Social Media & AI-Optimised Paid Advertising

AI's impact on social media marketing
AI-powered content scheduling & audience engagement
Data-driven social media advertising (Facebook, Instagram, LinkedIn, TikTok)
Smart Bidding & AI-driven PPC campaign management
Retargeting & personalisation strategies
AI for Influencer Marketing & Social Listening
Social Media & AI-Powered Ad Campaigns

DAY 4

Email Marketing, Data Analytics & AI Personalisation

AI-powered email marketing & automation
Customer segmentation & AI-driven personalisation
Predictive analytics for marketing insights
Google Analytics 4 (GA4) for tracking customer behaviour
AI chatbots & conversational marketing
AI and CRM Integration & Data Visualisation
Data-Driven Decision Making & Personalisation

DAY 5

Digital Strategy

Crafting a full-scale digital marketing strategy
Integrating AI for maximum efficiency
Marketing trends: AI, Web3, Metaverse
Final Project Presentation & Strategy Review

Certificates

On successful completion of this training course, GLOMACS Certificate will be awarded to the delegates
Continuing Professional Education credits (CPE) : In accordance with the standards of the National Registry of CPE Sponsor, one CPE credit is granted per 50 minutes of attendance

Providers and Associations

Endorsed Education Provider

GLOMACS is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org

Options & Brochure

Related Categories

Sales & Marketing

Frequently Asked Question:

How can I find out more information about a specific course?

For detailed information about specific courses, including course content, schedules, and instructors, you can visit our website or contact our customer service team. They will be happy to provide all the information you need to make an informed decision.

Can I get a discount for group bookings?

Yes, GLOMACS offers special discounts for group bookings. If you’re planning to enroll multiple participants from your organization, please reach out to our team to discuss the available discount packages.

How are GLOMACS courses structured?

Our courses are structured to provide a balanced mix of theory and practical application. They typically include presentations, case studies, group discussions, hands-on activities, and interactive Q&A sessions to maximize learning outcomes.

Will I receive a certificate upon completing a GLOMACS course?

Yes, upon successful completion of any of our training courses, GLOMACS Certificate will be awarded to the delegates. This certificate is a valuable addition to your professional portfolio and is recognized across various industries.

Does GLOMACS offer customized training for organizations?

Yes, GLOMACS provides customized training solutions tailored to meet the specific needs of organizations. We work closely with companies to design bespoke training courses that address their unique challenges and objectives.

How can I register for a GLOMACS course?

You can register for a GLOMACS training course by visiting our website, selecting the course of your choice, and following the simple registration process. You can also contact our support team for assistance with the registration process.

Who are the trainers at GLOMACS?

Our trainers are industry experts with years of practical experience in their respective fields. They bring real-world knowledge and insights into the classroom, ensuring that our participants receive top-tier, applicable skills and expertise.

Are GLOMACS training courses available online or in person?

GLOMACS offers both online and in-person training options. You can choose from interactive virtual sessions or attend one of our globally located in-person training courses. The flexibility ensures that learning fits your schedule and preferences.

What types of training courses does GLOMACS offer?

GLOMACS offers a wide range of professional development training courses across various industries, including Leadership & Management, Finance & Accounting, Human Resources, Engineering, Oil & Gas, Operations and Logistics, Engineering and Technical and more. Our training courses are designed to enhance career growth and organizational effectiveness.

What are the key benefits of attending a GLOMACS course?

Attending a GLOMACS training course offers numerous benefits, including enhanced professional skills, increased employability, industry-recognized certification, networking opportunities with peers and experts, and the chance to apply practical knowledge directly to your workplace.

Why should I choose GLOMACS?

GLOMACS is a globally recognized leader in professional training and development, with a reputation for delivering high-quality, results-driven training courses. We offer a broad spectrum of training courses taught by expert trainers, flexible delivery options (both online and in-person), and accredited certifications that add real value to your career.

An Interactive 5-Day Training Course

Certified Digital Marketing Professional (CDMP)

Mastering AI-Driven Digital Strategies for Business Growth